The gift shop where I worked was not near enough to the racetrack to be super busy, but during racing season we still brought in a steady crowd of visitors. We sold the usual  race-related memorabilia including hats, tee shirts, key chains and model race cars, but also kept  a few shelves stocked with homey items like scented soaps and car-themed potholders for the  people who owned or rented summer houses along the lake.