Artists Pay Tribute to Mattel’s 80th Anniversary With Visionary ‘Toys as Art’ Show

Posted Wednesday, March 12, 2025 - 11:44 am
mattel show

 

(Eric Joyner)

 

Corey Helford Gallery’s next major collaboration, Toys As Art, Art Inspired By Toys: Mattel's 80th Anniversary Group Exhibition, is in partnership with Mattel CreationsMattel Inc.’s collaboration platform that invites artists and creators to reimagine the company’s rich intellectual properties. 

 

Set to debut on March 15th in the Main Gallery, marking the kickoff of the legendary toy company’s year-long 80th anniversary celebration, the show will feature new and original, one-of-a-kind artwork, inspired by Mattel’s iconic brands, from over 80 visionary artists around the globe. 

 

Mattel Creations collaborates with artists, designers, and pop culture icons to create unique collectible versions of Mattel’s toys that appeal to adult collectors and art enthusiasts. 

 

From the “Godfather of Pop Surrealism” Mark Ryden and art icon Paul Frank to the award-winning interdisciplinary artist Gary Baseman and world-renowned London-based multimedia artist D*Face, and others, these artists will explore how Mattel's iconic brands (including Barbie®Hot Wheels®Fisher-Price®American Girl®Thomas & Friends™UNO®Masters of the Universe®Matchbox®Monster High®MEGA®Polly Pocket®, and more) have shaped imaginations and inspired creative journeys across generations. 

 

The exhibition is both a celebration of Mattel's legacy and a testament to the transformative power of play in shaping artistic expression. 

 

For more information about the exhibit, visit Corey Helford Gallery

 

Bennett Slater

(Bennett Slater)

 

Jasmine Beckett-Griffith

(Jasmine Beckett-Griffith)

 

Kii Arens

(Kii Arens)

 

Johnny KMNDZ Rodriguez

(Johnny KMNDZ Rodriguez)

 

Gary Baseman

(Gary Baseman)

 

Yumiko Kayakawa

(Yumiko Kayakawa)

 

 

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